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LP front of store

Matt Matros is the founder of Protein Bar, a fast casual health concept serving high protein, nutrient-rich menu items for on-the-go customers. He opened the first restaurant in Chicago in May 2009 after shedding 60 pounds by following a high-protein diet. He created the eatery as a place where healthy food providing the right balance of protein, good fat and healthy carbs can be universally accessible and affordable. Protein Bar serves customizable high-protein blended drinks, bowls, fresh-made chili, soups, salads, and the signature Protein Bar-ritos.

Protein Bar is about to celebrate our entry into the Chicago neighborhoods! Our new Lincoln Park location at 1953 North Clybourn will officially open its doors on Saturday, February 15th. We’re grateful to our customers for helping us get to where we are today so we’re excited to reward the first 100 people through the door with a $500 gift card!! Lines for the contest are expected to begin forming at 6 a.m. that morning and we will be there to entertain with sunrise yoga, interval classes, organic coffee and snacks, and music/games provided by 101.9 THE MIX. Doors will officially open for business at 11 a.m. with a full menu being offered. We have also partnered with Uber to give our customers free rides to the new restaurant, so it for sure should be a fun day!

Our vegan chili!

Our vegan chili!

Our customers have long been asking us for a restaurant location in the neighborhoods to make it more convenient for them in the early morning, evening and weekends. They asked and we do our best to deliver because we want to be a convenient and accessible health food destination for a long time to come.

To kick off the latest Protein Bar addition, we are hosting several pre-opening events at the new location this week, open to all, which include:

LP AHA Singles Mixer LP Ladies Night & Singles Mixer

  • Ladies Health & Fitness Night, Thursday, February 13, 2014, 5:30 p.m. – 7:30 p.m.
    • Get an advance look at the new Protein Bar Lincoln Park location, power up with protein-rich passed snacks and participate in special fitness classes with Lincoln Park’s Barre Bee Fit Studio across the street. Free admission to Protein Bar, Barre Bee Fit classes can be booked through Ladies’ night attendees can also enter to win a $500 Protein Bar gift card, as well as prize packages from local fitness studios and retailers.
  • Eat Your Heart Out! Valentine’s Day Meet n’ Eat Mixer for Singles, Friday, February 14, 2014, 5:30 – 7:30 p.m.
    • Eat delicious Protein Bar faves, AND taste complementary small plate passed appetizers; meet and be ready to mingle with other Protein Bar superfans and enter to win a $500 Protein Bar gift card and other prizes. 100% of food purchases from this event will be donated to the American Heart Association in an effort to connect Protein Bar’s new Lincoln Park customers to a cause that is important to us.

An exclusive kids menu will also be offered at the new Lincoln Park location because we know that many parents struggle to find nutritious foods that their kids actually like to eat. We’re hoping to help them fill this void. Some of the favorite items on the new menu are a Monster Quinoa Bowl, Kids-Adillas, various blended drinks and more.

The new Protein Bar Lincoln Park location will serve seven days a week from 7 a.m. until 10 p.m., Monday through Friday, and 9 a.m. until 8 p.m., Saturday and Sunday. For more information, visit our website.

We hope you will come check us out at one of the pre-opening events, or at Saturday’s grand opening. See you there and thanks Chicago!


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